For Families
For Educators
For Therapists
About us
Careers
12
12
Contact us
Log in
Dashboard
Login
Dashboard
Contact us
Menu

Tired of Guessing Games With Big Emotions?

Finally, a playful way to help kids aged 3 to 9 understand feelings like anger, anxiety, and sadness, leading to fewer meltdowns, better communication, and a calmer, more connected home.

Checking availability...
Visit our Amazon store
SOLD OUT...
Amazon-colorCreated with Sketch.
Scroll to Learn More!
Parenting is Amazing...
But Navigating Big Emotions?
That's Tough...
Hey Feelings™ Makes It Simple

You love your child more than anything. You cherish the sweet moments, the laughter, the cuddles.

But let's be honest, those moments when big, overwhelming emotions take over can be incredibly challenging.

One minute things are fine, the next...
tears, yelling, or a complete shutdown.

And you're left wondering...

"What just happened?"

"How can I help?"


Does This Sound Like Your House Sometimes?

Sudden meltdown

Maybe it's the sudden meltdown in the grocery store aisle over the wrong colour cup.

Frustration to anger

Perhaps it's the frustration that quickly turns to anger when a toy doesn't work quite right

Shy Retreat

Or the shy retreat at the playground, clinging to your leg instead of joining in.

It could be the slammed door, the "I don't know!" when you ask what's wrong...

...or the worries that keep them up at night.

You Try Everything,
But Nothing Seems to Stick

Maybe you've read the parenting books, tried sticker charts, enforced time-outs, or attempted gentle explanations in the heat of the moment. Sometimes it helps for a bit, but often it feels like you're just guessing, reacting, or putting out fires.

You are a loving parent doing your best!

It's Exhausting.
Are You Ready for a Different Approach?

Trying to manage big feelings day after day can leave you feeling depleted and sometimes even disconnected. You want to guide them, to be their calm anchor, but it's hard when you're running on empty and unsure how to break the cycle.

What if there was a way to build emotional intelligence that felt less like a struggle and more like a shared adventure?

Checking availability...
Visit our Amazon store
SOLD OUT...
Amazon-colorCreated with Sketch.
Introducing
Hey Feelings™

Introducing
Hey Feelings

For Families

Books and Board Games In-One
A Family Adventure in Exploring Feelings

Take your family on an adventure with Filly & Dilly and discover all about feelings in six beautifully illustrated Worlds of Emotions. Go on wild quests, meet diverse characters, and learn how emotions work and why we need them.

Get ready for a captivating Read, Play & Learn experience designed to entertain and help kids develop their emotional skills.

Board Game
Books to Read
Interactive Gameplay
15-45 min fast to slow pace
3-9 years old
1-4 players
Gameplay 1
Master of Emotions

Walk anywhere and collect all Emotion Crystals. The player with the most Crystals wins.

Gameplay 2
Emotion Race

Walk on the same path and collect Emotion Crystals.

Gameplay 3
Feelings Detective

Spot characters, items or places.

Gameplay 4
Find them all

Find & name emotions of over 200 diverse characters

Gameplay 5
Conversations

Ignite discussions around each emotion

How to play - step 1
Select 1 of 6 Emotion Worlds

Place Pawns at the Start. Put 20 Emotion Crystals on the spots and give each player a Chest to store them later.

How to play - step 2
Aim for Crystals

Roll and move in any direction. Collect as many Crystals into your Chests as you can before other do.

How to play - step 3
Draw a Hey Card

To collect a Crystal, simply land on or hop over it, pick a Hey Card, and engage with its task or question.

How to play - step 4
Rolled a Booster Card?

Keep an eye out for the Booster symbol on the dice. Draw a Booster card, read it and see where it takes you!

How to play - extra step
ADHD & ASD Special Cards

Two additional sets of digital cards specifically designed to address the needs of kids with ADHD and ASD. These cards are crafted to enhance learning experiences and provide targeted support for diverse learners.

For Families

Hey Feelings™ Product Lines

Fun games, apps, and toys that turn playtime into powerful learning moments, building skills and strengthening bonds. Expert Designed & Kid-Safe Materials.

Book and Board Game in One

Dive deep with our flagship experience! This comprehensive set includes everything your family needs for countless hours of playful learning and connection.

See What's Inside
  • Book ❶ with Fear, Empathy & Anxiety
  • Book ❷ with Boredom, Anger & Love
  • 248 × printed cards
  • 4 × Emotion Chests
  • 5 × Wooden Pawns
  • 25 × Emotion Crystals
  • Custom box with a magnetic lid
  • Organiser for cards & accessories
  • Sleeve for both books
  • Shelfie mode, use it as a library!
  • Unique, Wooden Dice where "1" is actually something you want!

We are so sorrry, we're sold

Get notified when the Book and Board Game, Plushies or Figures are back!

You'll be the first to know when items are back in stock.
Oops! Something went wrong while submitting the form.
Checking availability...
$69 • Buy the game
SOLD OUT...
Amazon-colorCreated with Sketch.
Secure & fast purchase with Amazon.com

Big Plushies to Hug at Home

14 inches tall and super huggable! Our cuddly plushie is like a comforting friend waiting at home. It's ideal for quiet, reflective moments or bedtime, providing a soft, comforting presence that helps your kid feel safe and understood.

Checking availability...
$29 • Buy Filly Plush
SOLD OUT...
Amazon-colorCreated with Sketch.
Checking availability...
$29 • Buy Dilly Plush
SOLD OUT...
Amazon-colorCreated with Sketch.
Secure & fast purchase with Amazon.com

Pawns, Figurines  & Keychains in One

Extend your kids' special superpower for understanding and managing emotions, wherever they go. Dual-purpose and cute, these mini-friends serve as both keychains for school bags and as pawns for the game.

Checking availability...
$19 - Buy Filly & dilly Figures
SOLD OUT...
Amazon-colorCreated with Sketch.
Secure & fast purchase with Amazon.com
Learning & Support On-the-Go

Hey Feelings™ Mobile App

Your digital companion for emotional exploration.
Extend the learning beyond the board!

Ambient sounds for each world
Digital card library with extra cards
Additional animated cards
Perfect complement to physical products

Download for Iphone
Download For Android
Hey Feelings
Benefits
Hey Feelings
Benefits
Hey Feelings
Benefits
Hey Feelings
Benefits
0
1
2
3
4
01
Benefit 1

Less Guesswork, More Understanding

Equip your child with the words they need to name and express their feelings clearly.

02
Benefit 2

Fewer Meltdowns, More Coping Skills

Teach practical, kid-friendly strategies to manage intense emotions like anger, fear, and frustration in healthy ways.

03
Benefit 3

Confident Kids, Resilient Futures

Lay the foundation for emotional intelligence, boosting self-esteem and preparing them for social success and life's challenges.

04
Benefit 4

A Calmer, Happier Home

Enjoy more understanding, cooperation, and peaceful interactions as the whole family learns to navigate emotions better.

Impact Stories

See the Difference Hey Feelings™ is Making Right Now

It looks soooo good!!! Especially for ASD and ADHD kids!!!
Sammi J.
I can see how much work you have put into it. It’s a great product.
Lael Stone
Educator, TEDx speaker, author, mother, and parenting counsellor who has worked with families for over 20 years.
My children have played it every day since we got it!
Vera
Not all kids will talk about their feelings this game helps all kids be able to do it in a playful way that also brings parents and children together.
Myla Leinweber
Myla Leinweber
PCI Certified Parent Coach and Educator
I am so excited to add this game to my office. It's a game-changer for my office!
Kristyn Eckert
Licensed Marriage and Family Therapist
Stephanie Pinto
Multi-Award Winning Speaker, Author
Imagination, emotional intelligence and fun all in one product! I’d love to see this in EVERY family’s home.
Stephanie Pinto
I'm so impressed! Every family needs a set. Every single family.
Bunmi Laditan
Bunmi Laditan
US Today bestselling parenting blogger
As an adult Psychotherapist, and an owner of a disability service to help the educational needs of disabled children, especially those amazing ASD warriors (like my own bambino); I have been so excited to recieve our copy.
Jake Matthew Damson
Psychotherapist-Counselor

Play with Peace of Mind

Created by award-winning parents, rigorously reviewed by child psychologists & educators. All Hey Feelings™ physical products are crafted from high-quality, durable, non-toxic materials that meet international safety standards.

Play with Peace of Mind

Created by award-winning parents, rigorously reviewed by child psychologists & educators. All Hey Feelings physical products are crafted from high-quality, durable, non-toxic materials that meet international safety standards.

FAQs

Find answers to your most pressing questions about Hey Feelings, or reach out here.

Can libraries, schools, or non-profit organizations purchase Hey Feelings?

Absolutely! We are committed to supporting educational and community organizations. Here's Hey Feeling Academy for all the Educators out there and here's Hey Feelings Therapy for a next level therapy sessions.

Is the game available in languages other than English?

Currently, Hey Feelings™ is only produced in English. However, we are planning to introduce other language versions in the future, and Polish, Spanish or French are potential early candidates. Some users have found it possible to play the basic game by translating the English cards on the fly.

Can the Special Cards for ADHD and ASD be used without a screen?

The ADHD and ASD cards are initially planned for release within the mobile app. However, we understand the desire for screen-free options. We are open to creating physical printed versions or printable PDFs of these cards in the future if there is sufficient demand.

Are there Special Cards for ADHD and ASD physical cards?

Yes, we have additional card sets addressing topics such as ADHD, Autism Spectrum Disorder (ASD) and we are developing Social Anxiety, Depression, Executive Function Difficulties, and Learning Disorders. Initially, cards like the ADHD and ASD sets will be available digitally through the mobile app. Based on user feedback and interest, we will absolutely consider producing physical, printed versions of these cards in the future for those who prefer a screen-free experience. We may also offer printable PDF versions.

My game box arrived damaged. What can be done?

We're truly sorry to hear your box arrived damaged. While we aim for products to arrive in perfect condition, transit can sometimes be rough. We appreciate the feedback on packaging. If your game components inside the box were damaged, please contact us at contact@heyfeelings.com.

‍

I haven't received my order yet. How can I check the status or get an update?

We understand you're eagerly waiting! Shipping is ongoing, and while many backers have received their games, delivery times can vary. Delays at customs or with carriers can sometimes occur. If you haven't received your game or need specific information about your order, please email us at contact@heyfeelings.com, and we will provide you with the latest details, including tracking information if available.

Where can Hey Feelings™ products be purchased?

Products are available via the official Hey Feelings™ website, Amazon, and select educational stores.

Does Hey Feelings™ ship internationally?

Yes, Hey Feelings™ offers international shipping. Specific details can be confirmed during checkout or by contacting customer support.

What age group is Hey Feelings™ suitable for?

Hey Feelings™ products are primarily designed for children aged 3 to 9.

Are there guides available to help parents get started?

Yes, Hey Feelings™ provides easy-to-follow guides and resources to help parents effectively engage their children in emotional learning activities.

How can I get in touch with Hey Feelings™?

Contact Hey Feelings via email at contact@heyfeelings.com or use our form on the Contact Page.

Are Hey Feelings™ products safe for young children?

Yes, all Hey Feelings products meet international safety standards and are specifically designed for young children's use.

How does the Hey Feelings™ board game help children learn about emotions?

The board game uses interactive stories, challenges, and activities to help children recognize, understand, and manage emotions.

Is there a Hey Feelings™ app, and what features does it include?

Yes, the Hey Feelings™ app includes ambient sounds, digital educational cards, and interactive games featuring 8 emotional worlds for on-the-go learning.

What role do plush toys and figures play in emotional learning?

They serve as comforting companions and tangible reminders of the emotional skills learned through Hey Feelings™ products.

What specific Hey Feelings™ products are designed for home use?

Hey Feelings™ offers books and board game combine in the Deluxe Set board game. Additionally we offer plush toys, figures, and a mobile app to support emotional learning at home.

How can parents effectively use Hey Feelings™ to support emotional development?

Parents can utilize books, games, and the mobile app to guide interactive activities and discussions about emotions with their children.

Are Hey Feelings™ products beneficial for children with ADHD or Autism (ASD)?

Yes, the structured, engaging nature of Hey Feelings™ products makes them suitable for children with ADHD, Autism (ASD), and other developmental needs.

Get Playful SEL Tips & Special Offers!
Thank you!
Your submission has been received!
Oops! Something went wrong while submitting the form.
For FamiliesFor EducatorsFor Therapists
About usContact us
Careers
10
Instagram
Facebook
Youtube
© 2025 Hey Feelings. All rights reserved.
Privacy PolicyTerms of UseCookie Policy